Snack giant Mondelez International, the maker of Oreo and Cadbury, is rolling out a new generative AI tool to significantly reduce its marketing production costs by 30% to 50%, according to a senior company executive.
Legendary advertising executive Piyush Pandey, the creative mind behind some of India’s most memorable campaigns for Fevicol, Cadbury, and Asian Paints, passed away on Friday at the age of 70.
24 Oct 2025-14:15
24 Oct 2025-09:20
