Tag:

Bhv

How BHV and Shein are reshaping French fashion retail

BHV, one of France’s established retail brands, has announced a significant expansion of Shein’s physical store presence across the country.

25 Feb 2026-17:01
BHV to launch Shein stores in five more French cities

French department store chain BHV will open Shein physical shops in five additional cities across France starting February 25, the Chinese fast-fashion retailer and BHV owner Societe des Grands Magasins (SGM) said Tuesday.

24 Feb 2026-13:15
Inside Shein’s fast-fashion battle in France: Paris store sparks political backlash

Shein is stepping into one of its toughest markets yet — France — and the fight is already fierce. The Chinese fast-fashion giant is opening its first permanent boutique inside Paris’ iconic BHV department store, followed by several more in Galeries Lafayette locations across the country. But as the shop doors prepare to open, political pressure, protests, and public backlash are mounting.

04 Nov 2025-16:15
Paris department store workers strike over Shein partnership

Workers at the Parisian department store BHV went on strike Friday to protest the company’s partnership with Chinese fast-fashion giant Shein, which plans to open a permanent retail space on the store’s seventh floor.

10 Oct 2025-15:48